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Korero is an award-winning,
strategic marketing and PR consultancy

We believe that a strategic approach to marketing and PR, delivered smartly, is critical to achieving every business's growth ambition. Our experienced team provide big agency experience without the big price tag. No matter what the marketing channel, impeccable copywriting comes first - regardless whether it's a punchy LinkedIn post or technical white paper.


You can expect a results-focused approach that builds a compelling brand position, engages new and existing customers and attracts a loyal following. Ultimately, help you to attract, convert, and retain clients. We work support energy, technology and other ambitious brands ranging from FTSE 100 companies to start-ups to build a brands with impact. 

Kōrero

A noun meaning a gathering or discussion.

This Māori word is the inspiration behind who we are and what we do.

Our approach.

We take the time to understand your business, your customers, and the outcomes you want to achieve before developing a tailored communications plan that will deliver results.

Our focused approach adds value to your activity and helps you spark connections with the right people across multiple touch points including: mainstream and trade press media, social media, digital marketing and direct engagement.

Why Korero?

We're passionate storytellers. We turn complex into clarity and mundane into motivational. We combine the digital platforms with offline engagement to ensure you connect regularly with your clients. Keeping you front-of-mind.

This doesn’t need to be expensive or time-consuming, just smart. We believe in delivering excellence for our clients – that’s why we don’t try and do it all. Instead, we work with our expert partners to deliver across the communications spectrum including design, video and animation production, website and SEO development and public affairs.​

​​We won the Best Campaign Award at the Northern Star Business Awards and have been finalists in the same category. We were also named Aberdeen’s most innovative PR & Marketing consultancy ” in the SME News Business elite programme.

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Our flair for creating powerful communications programmes enables you to spark new connections and engage with your audiences.

Our experts.

Alison Cran, is the founder and director of Korero

Alison Cran

Director and Founder

With more than 20 years’ industry experience, Alison is an award-winning PRprofessional and former journalist. She has worked in radio and newspapers,for international PR agencies, including Weber Shandwick and Fifth Ring,and in-house for global energy operator, Centrica. She has seen from allsides the benefits a strategic approach to communications can deliver. ​

She excels at delivering integrated PR and marketing campaigns thatcombine multiple communications channels to deliver programmes withimpact.

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Kirstie Lauder

 Account Manager

Kirstie joins Korero from energy transition firm D2Zero, where she provided integrated marketing support across the company’s six business streams. Prior to that, she was a marketing coordinator at Hydrasun.​

Kirstie holds a first-class degree in Public Relations and thrives on finding creative and engaging ways to bring brand stories to life through a multi-channel approach that includes social media posts, thought leadership articles, media relations, video, and much more.

Jonathan Moor is Korero's senior consultant.

Jonathan Moore

Marketing Strategist

With over 40 years of experience in various sectors, Jonathan is a strategic thinker and a proven leader in marketing communications, public relations, and storytelling.
The former Director of Marketing Communications with a global telecommunications company, Jonathan has held senior roles with international energy companies and a global PR agency. He began his career as a journalist and now supports Korero's clients to develop and deliver impactful brand campaigns.

I have known Alison and the team at Korero for almost a decade. We met when I invited her then agency to competitively bid for my company’s retainer and was so impressed by her work that I have hired her again and again, even after I moved companies. Each time, she was much more than a PR advisor to me; she was a strategic partner who understood my company’s message and made our brand voice heard loud and clear in the market. Most importantly, she has been great fun to be around and work with. I cannot recommend Alison and Korero highly enough.

Michail Tzouvelekis, Global Marketing Director, Fornova

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