SECTORS
We make it our business to know your business.
Every industry has its own language, its own challenges and its own audiences. Marketing and PR that ignores that ends up sounding like everyone else's.
Korero works with ambitious brands in energy, technology, hospitality, food and drink, and the third sector.
We know what matters to your customers, what problems they're facing, what platforms they are on, what media they read and - most importantly - what gets them to act. That means we know how to stop the scroll and make sure your story lands first time.
Why sector knowledge makes better marketing and PR
Getting under the skin of a business is the fun part of what we do. It's also quicker and sharper when we're not starting from scratch.
Our team has worked in newsrooms, fror global PR and marketing agencies and in-house for major energy and telecoms companies. That means we speak your sector's language, know which journalists and publications matter, and can turn technical detail into stories your audience actually wants to read.
The result? Less time explaining your industry to us, more time building momentum for you.
Our Sectors
Energy and Industrial
From energy transition start-ups to major operators, we help energy businesses stand out in a crowded, complex, and fast-changing market. Combining digital marketing, media relations, crisis communications, and internal communications to support new international market growth, gain greater domestic market share, build and protect reputations, and engage stakeholders. Activity has included launching Elemental Energies in just 12 weeks and supported industrial consultancy Vysus Group across its international portfolio including renewables, hydrogen, and nuclear.
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Technology
Tech brands rarely lose out because the product isn't good enough. They lose out because nobody understands it - or it sounds the same as everyone else. We turn complex platforms into clear stories, and have partnered with global industrial software leader AVEVA to support major marketing campaigns and helped Fornova to gain ground in against established providers.
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Hospitality
Hospitality is won and lost on reputation and visibility. We help hospitality brands, tell stories that get noticed, and bring their offering to life to secure bookings, like our work for Raemoir House Hotel and Skene House HotelSuites.
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Food and drink
Great products still need great storytelling. We helped Murdoch Allan go viral and grew its Facebook reach from 42,000 to attracting more than 500,000 views each month, we also launched Scottish drinks brand Still Spirited.
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Third sector
Charities and social enterprises need trust before they need traction. With competition for funding ever fiercer, finding and telling the stories of the people behind the amazing community work is what matters. Our work with Camphill School Aberdeen helped raise more than £3 million for a charity that had shied away from publicity for over 80 years. While we've also been proud to support Simeon Care for the Elderly and the ARCHIE Foundation.
Not on the list?
While our specialism lies in the above sectors, we work with a broad range of clients including Business Gateway, healthcare, and professional services.
If you're an ambitious B2B brand with a story to tell, we'd love to hear it.
Sector marketing and PR: your questions answered
Which sectors does Korero specialise in?
We specialise in energy, technology, hospitality, food and drink, and the third sector. We also work with other ambitious B2B brands, including healthcare, professional service, and destination marketing.
Do you only work with businesses in Aberdeen?
No. We're based in Aberdeen but work with brands across the UK and beyond. Our clients include global technology firms and organisations targeting audiences in Africa, Europe, Middle East, and the USA.
Can you work alongside our in-house team?
Absolutely. Whether you need a full outsourced team, a seconded marketing manager or support on one part of your marketing, we'll fit around what you already have.
How do we get started?
Get in touch for a no-obligation chat. We'll find out about your business, your audiences and your goals before recommending anything. Email hello@korero.co.uk
Ready to talk?
Tell us about your business and we'll tell you straight how we can help.
Get in touch or email hello@korero.co.uk or call 01224 900067.